One of the things that struck me about the fascinating behind-the-scenes documentary about Vogue Magazine (“The September Issue”) are the different behaviors of a decision maker — editor Anna Wintour — and the creative director, Grace Coddington.
In one scene they are both in a car driving into Paris. Wintour is heads down on the phone or on her Blackberry, checking emails. Coddington, on the other hand, is looking out the window, taking in the world. Wintour is very much about commanding an executive presence. Coddington, dressed simply in black without makeup, is about finding ideas.
The IBM Institute for Business Value’s recent study of 1,500 CEOs identified “creativity” as the most important leadership quality. But can we be genuinely creative when we’re tethered to devices, status, best practices and corporate politics?
Grace Coddington looks up and is of the world. Maybe this is one of the simplest and most elegant ways to find the inspiration to create new corporate cultures, business models, and services and products.
Or maybe it’s a Friday afternoon in the summer and I’m wishing you all a weekend to look up and beyond business. I think it’s both. Enjoy.
