Comments on: Age of Conversation/2: My Marketing Tragedy http://www.foghound.com/blog/2008/10/29/age-of-conversation2-my-marketing-tragedy/ Just another WordPress weblog Mon, 06 Sep 2010 12:23:29 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Marketing During A Recession: Risky Business | OnlineMarketerBlog.com http://www.foghound.com/blog/2008/10/29/age-of-conversation2-my-marketing-tragedy/comment-page-1/#comment-1176 Marketing During A Recession: Risky Business | OnlineMarketerBlog.com Thu, 04 Dec 2008 22:47:22 +0000 http://www.foghound.com/?p=357#comment-1176 [...] say and harder to do, I know. But consider how dangerous fear can be to your marketing initiatives. Lois Kelly had this to say in the recent Age of Conversation 2: “People are so fearful about being [...] [...] say and harder to do, I know. But consider how dangerous fear can be to your marketing initiatives. Lois Kelly had this to say in the recent Age of Conversation 2: “People are so fearful about being [...]

]]> By: Alec Melkonian http://www.foghound.com/blog/2008/10/29/age-of-conversation2-my-marketing-tragedy/comment-page-1/#comment-1175 Alec Melkonian Fri, 07 Nov 2008 21:53:16 +0000 http://www.foghound.com/?p=357#comment-1175 Just recently did a consulting engagement for a PDA manufacturer. It started off as a pure desire to jump into the Social Media landscape but got dragged down pretty quickly in the traditional red tape...but to your point it only took a small handful of champions to get it back up and driving through. You're right marketers and PR agencies believe this is their domain but they still think it's about controlling the conversation as opposed to participating it...they still believe they're giving up the reins of their brand...but that happened years ago. alec Just recently did a consulting engagement for a PDA manufacturer. It started off as a pure desire to jump into the Social Media landscape but got dragged down pretty quickly in the traditional red tape…but to your point it only took a small handful of champions to get it back up and driving through. You’re right marketers and PR agencies believe this is their domain but they still think it’s about controlling the conversation as opposed to participating it…they still believe they’re giving up the reins of their brand…but that happened years ago.

alec

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